About Colin

Colin Abercrombie is a very experienced, passionate and entertaining facilitator based in Dubai. He is a certified Master Practitioner of NLP, Hypnosis and Time line Therapy. He is one of the only mBIT coaches in the Middle East and holds a Masters degree in Applied Coaching from the University of Derby, U.K.

Colin is passionate about working within the multi cultural environment of the Middle East and helps organisations and individuals address and solve the challenges that this diversity of nationalities can present.

He has a unique ability to connect with people regardless of their age, sex or nationality which allows any natural resistance to new ideas and change to be addressed openly and honestly. He is adept at working at all levels of his clients organisations, whether it is facilitating strategic meetings at board level or delivering entry level programmes to new joiners.

Colin has a proven track record of success and has helped many organisations achieve their business objectives through the strategic development of their people.

His Education & Professional Background

Colin was educated at Charterhouse school in the United Kingdom and holds an H.C.I.M.A. Diploma.

Besides his native English, Colin speaks fluent German and French and has successfully delivered training in all three languages.

Colin started his career in the hospitality industry. He successfully completed a five-year Management Training programme with the Savoy Group and became the youngest serving committee member of the Savoy Gastronomes. He joined Hilton International in 1988 and worked in Austria, Turkey and the United Arab Emirates. His last position was in the capacity of Divisional Director of Sales for the Northern Emirates, responsible for the Sales and Marketing of a cluster of hotels in the UAE.

Colin became a management consultant in 1995 when he joined Mercuri International where he rapidly became their Senior Consultant in the Middle East. During this time he developed a number of new training programmes and delivery techniques, and worked at the most senior levels of multi-national organisations throughout the Middle East, Asia and Africa.

Colin has been working as an independent consultant in the United Arab Emirates since 2003.

He is a member of the ABNLP (American Board of NLP) and ICF (International Coaching Federation).

Who Colin has worked with

“During his training and development career Colin has delivered more than 2,000 days of training to more than 10,000 people in over 25 countries.”

Over the past twenty years, Colin has worked with an incredibly wide range of organisations across different industries, ranging from local businesses to multinationals, private companies to government, and hospitality & tourism to manufacturing.

Here is a snapshot of some of his most recent work:


Colin has worked extensively with Mövenpick and has assisted them with C-suite coaching, Strategic workshops and conference facilitation.

Emaar Hospitality Group

Colin works at a multitude of levels within EHG and has been involved in a variety of very successful Sales Development initiatives

Action International Services

Colin has conducted a series of interlinked Sales Development initiatives as well as Executive coaching and assisting with organisational strategy.

Dubai Silicon Oasis Authority

Colin offers blended training and coaching programmes at Dubai Silicon Oasis Authority that are primarily aimed at the development of their UAE National employees.

The Dubai World Trade Centre

Colin has worked with the Dubai World Trade Centre for many years and focuses in this assignment on hospitality industry training programmes for supervisors up to senior management level.


At Ducab Colin is involved with sales development as well as coaching of UAE National team members.

Jumeirah Group

Colin coaches a number of senior business leaders at Jumeirah Group and has also done a number of teambuilding events for them.


Colin delivers a variety of different soft skills development programmes for Nokia in the UAE.